What we Did
The owner of Vaughan Industrial Supply approached BG Marketing Authority looking to completely re-design and build their website.
The client, a well respected and high profile organization was in need of an improved event website that could handle ticket sales, online donations, and sponsorships.
We took their existing website and elevated the brand. We captured the important pieces of the event through relevant images and video and presented each piece in an attractive story that communicated the fundraiser’s heartfelt purpose. We also provided a detailed social media strategy, complete with images, corresponding posts, and a schedule for the committee members to use and share. In addition, digital ads were created to display at public retail spaces and print marketing collateral designed for promotional distribution.
The Deliverables
- Website design – desktop & mobile
- Branding
- Video Editing
- Digital TV ad
- Social Media
- Email campaign
- Print Design
- Invitation
- Promotional flyer
The Results
An elegantly branded website that tells a compelling story of the Magic Castle and showcases the venue and entertainment to attract ticket sales for the benefit Gala. Other branded marketing support collateral that were created included videos, digital TV ads, email invitations, social media campaigns, print invitations, and promotional flyers.
“BG Marketing Authority has done an amazing job with designing the web site for ONE LIFE Gala, devising and coordinating our social media marketing strategy, as well as designing all printed material for the gala. I was truly impressed by their professionalism, resourcefulness, and punctuality in delivering outcomes. Julia Elefano and her team have been a pure delight to work with and I would highly recommend their services to any organization in need of marketing services.”
- TINA TEHRANCHIAN
Chair
ONE LIFE Gala for Princess Margaret Cancer Foundation